Be a frog!
Paul Kho tells Waltraud Gläser the story of the frogs:
Read more
VUCA is an acronym
The acronym VUCA is composed of the four terms volatility, uncertainty, complexity and ambiguity.
Read more
Article by Dr. Jürgen Scherer -
The U.S. Army War College coined the term VUCA in the late 80s addressing volatile, uncertain, complex and ambiguous conditions. Less known in this context is the impact of the legendary US Air Force fighter pilot John R. Boyd (1927 - 1997), who developed the so-called “O-O-D-A loop”: Observe, Orient, Decide, Act. Boyd’s influence not only revolutionized military strategy, but also formed the basis of a profound business strategy in response to VUCA times.
Read more